Each year, ETH CC holds a global conference to keep industry players informed about the latest perspectives on smart accounts, growth experiments, multichain UX, dev tooling and more. For ETH CC 2024 in Brussels, Belgium, the MetaMask team and our partners held a multi-day event hosted talks, demos and presentations for all things building onchain.
The theme this year revolved around growth and building a connected world. The art direction centered around a solarpunk theme. This embodied the idea of a future-forward view of how technology and innovation can help the world.
The theme this year revolved around growth and building a connected world. The art direction centered around a solarpunk theme. This embodied the idea of a future-forward view of how technology and innovation can help the world.
I created each illustration based on a building immersed into a green and eco-conscious environment. Each building represented subjects being discussed through the conference event.
In addition to the talks and presentations taking place at the event, attendees got a chance to mint their own commemorative NFTs as well as get a matching, physical version of it on a t-shirt that was live pressed at the event.
Event Direction: Andrew Yoo, Milena Matushkina
Creative Direction and Illustration: Alex Lumain
Consensys and MetaMask Creative Team: Craig Wong, Hugo Banda